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Big Tech and the digital economy

Audi Reports Drastic Profit Drop in Q3 2026 Amid China Struggles and US Plant Controversy

Audi's third-quarter profit for 2026 plummeted by 87% to €95 million, prompting a downward revision of its full-year forecast. The decline is attributed to weak sales in China, competitive pressure from Chinese exports, and global economic uncertainties, while the CEO's announcement of a new US plant at a political event has sparked internal criticism.

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